STA, 21 July 2020 - The newspaper Primorske Novice says that Slovenia's less-known tourist destinations are the winners of the tourism voucher scheme designed to help the sector overcome the coronacrisis. They are being discovered because the well-known destinations are fully booked weeks in advance.
Only 6% of the vouchers, issued to all residents, have been redeemed so far and many people will be redeeming theirs in autumn or winter.
But this moment, many Slovenians are hoping to book a holiday at a destination that was far from the top of their list because the most popular destinations are full, the paper says under the headline We'll Be Back, Voucher or Not.
It also notes that there are two sides to every coin. While tourists want a nice and cheap holiday, service providers in some popular destination have doubled prices.
But the sector has also come to realise that domestic guests are the most reliable in this unpredictable world. They will not be able to save the season single-handedly, but the vouchers will see Slovenians discover their own country and decide whether they want to return.
"Data showing that domestic tourists have spread also across destinations they would not have considered usually ... is undoubtedly a positive outcome of this experiment."
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